Big Brand Theory
PROgram overview
Program Format
Program impact
Outcomes
Program Outline
Twelve weeks, from identity to execution
01
Intro + Value Vault
A strategic asset evaluation process that compels participants to identify their unique set of leveragable strengths and craft a guiding value statement.
03
Brand Identity
Answering “What do I want to be known for?” — knowing the mission and message that infuses purpose into everyday life.
05
Broadcast
Guided by the question, “How are you showing up?”, the Authenticity Scale helps uncover what’s holding you back and provides clarity for moving forward.
02
Success Model
Participants design the big picture of their life and establish the habits, rituals, and patterns necessary to achieve their desired result.
04
Investment Model
Leveraging time, effort, energy, and money toward the version of a successful life participants have envisioned.
06
Execution
Ongoing support as participants take their first steps into declaring who they say they are — and seeing that declaration materialize.
01
Intro + Value Vault
A strategic asset evaluation process that compels participants to identify their unique set of leveragable strengths and craft a guiding value statement.
02
Success Model
Participants design the big picture of their life and establish the habits, rituals, and patterns necessary to achieve their desired result.
03
Brand Identity
Answering “What do I want to be known for?” — knowing the mission and message that infuses purpose into everyday life.
04
Investment Model
Leveraging time, effort, energy, and money toward the version of a successful life participants have envisioned.
05
Broadcast
Guided by the question, “How are you showing up?”, the Authenticity Scale helps uncover what’s holding you back and provides clarity for moving forward.
06
Execution
Ongoing support as participants take their first steps into declaring who they say they are — and seeing that declaration materialize.
“Because humans aren’t just resources – they’re the reason.”
– Big Brand Theory™ Professional
